20 pieces of random advice for designers new and old
A long time ago I started a side project that died on the vine, called WIKN (What I know Now). The intention was to share warts-n-all advice to new designers, helping them navigate their careers,…
10 ways to show customers love with email marketing
Using email marketing as more than a 1-way announcement can do wonders for your bottom line. By enhancing the communication channel with your website visitors and subscribers with better targeted & …
Marketing & Wordpress: 15 Top Wordpress plugins
It’s safe to say that Wordpress is now officially more than your basic blogging platform. Often touted as a basic CMS (content management system), Wordpress offers SMB’s a great opportunity to get a pro…
Stop calling your email program 'shots' or 'blasts'
I'm not saying it's bad, but if you (or the marketing department you work in) insist on calling your email marketing campaigns something like 'e-shots', 'mail shots', 'mail blasts' or anything else…