About
I am currently Design & Product Director at the agency ASquared.
With a digital career starting in 2003, I've helped clients unlock new opportunities through good old-fashioned user-centred design.
Away from work I ride bikes up on the South Downs and live by the seaside where I'm husband to a wonderful wife and father to two incredible girls. I'm Canadian by birth, English by heritage, and I like making my kids' lunches a bit more fun.

As a Design lead I help set the vision and guide the delivery of digital initiatives, from complex services to new-to-market products.
As a Design leader I help shape the strategy, direction and experience for clients and staff alike.
I draw from a wealth of knowledge and methodologies in user experience, interaction design, UX strategy, and user interface design to help create world class digital products and services.
I work across multi-disciplinary teams, product owners and managers to enable them to conceptualise, create, and deliver world-class products and services for their customers and stakeholders. I mentor junior designers to help them reach their maximum potential.